We are excited to have a new group of officers and directors coming on board to help the association move forward and work toward its strategic goals.
The HighEdWeb Accessibility Summit 2021 is an online event focused on the critical topic of digital accessibility in higher education. Whether you are new to the topic of accessibility or an experienced advocate in the field, join us online July 20, 2021, for a full day of learning and networking. As higher ed web professionals […]
The deadline for submitting a speaking proposal for the always-awesome HighEdWeb annual conference is almost here: Monday, April 19! This year’s conference unfolds online on Oct. 4 and 5, but it can’t happen without people sharing your time and expertise. You can submit a 45-minute proposal (pre-recorded, with a live Q&A) or an energetic 10-minute […]
Working social media in many industries, particularly higher education, can be a demanding and constant responsibility. Realizing a need to provide something for these professionals, but without adding to cognitive load, two HighEdWeb members developed a wellness newsletter. Erin Supinka, associate director of digital engagement at Dartmouth College, and Krista Boniface, senior social media strategist […]
The Higher Education Web Professionals Association will host a brand new, online event focused on analytics this month. The HighEdWeb 2021 Analytics Summit, taking place on April 29, 2021, will provide valuable training and professional development for those who want to improve content performance and build confidence in their marketing measurement capabilities. Topics include: Google […]
Liz Gross outlines ‘Five Essential Documents for a Strategic Social Media Program’ In 2012, Liz Gross was a marketing communications director for the University of Wisconsin-Waukesha (now the University of Wisconsin-Milwaukee at Waukesha). She attended her first HighEdWeb Conference – conveniently next door, in Milwaukee – and presented a poster she fondly recalls was “made […]
HighEdWeb is looking for candidates to serve on the association’s Board of Directors. Check out the job description for a full list of responsibilities, duties and qualifications. The HighEdWeb board advances the association’s mission of educating digital professionals working at higher education institutions. Board members govern the association and help shape its future. Members are […]
Imagine: You’re walking down a cold, dark hallway. All you can hear are the sounds of footsteps from the others slowly making their way forward with you. You don’t know what’s at the end of the corridor – but whatever it is – you know it’s going to put up a fight. Suddenly, you hear […]
This month, Chris D’Orso — long-time HighEdWebber and associate director of admissions for SUNY Brockport — has turned a lot of heads and turned up awareness and funds for a serious cause. Chris is wearing a dress every day as part of the Dressember project to raise money for prevention of and awareness about the […]
With the release of Byron Sharp’s How Brands Grow and How Brands Grow Part 2 and the work of Les Binet and Peter Field, higher ed marketing managers have benefited from the development of empirical marketing principles that provide guideposts for enrollment growth. However, what isn’t so clear is how to apply those tenets to […]
Traditional marketing tells you that everything in regards to brand reputation and awareness boils down to the health of your website. You know the drill — You have to rank well, draw a crowd that comes back time and time again to consult your site for content, and then, naturally, you shake them down through […]
HighEdWeb is powered by volunteers. From coordinating our annual conference to maintaining our website, we would not be able to operate without the dedication of our committed volunteer community. Volunteering is not only a way to give back, but a way to push our Association forward. As the year comes to an end, we are […]
The HighEdWeb Community Groups continue on Zoom. And you’re invited!
Ben Rapin was recently elected treasurer of the HighEdWeb Association. In this role, Ben will work with the Operations Director and Finance Committee members to oversee Association finances, serve as the Chair of the Finance Committee, and serve on the Executive Committee for the Board of Directors.
We asked our HEWeb community, who is your #HEWebHero? Erik Runyon recommended Dave Olsen, assistant director of digital marketing technology at West Virginia University. Dave is part of WVU’s university relations team and works closely with admissions on enrollment marketing. This spring, that was all about virtual events. We caught up with Dave to ask […]
HighEdWeb is hosting online community group discussions with some of your favorite presenters to discuss a variety of topics.
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#HEWebHero Q&A: Erik Runyon
We asked our HEWeb community, who is your #HEWebHero? Erik Runyon, technical director for marketing communications at the University of Notre Dame, has been developing websites for fun and profit since 1995, and joined the university in 2007. Erik enjoys chatting and writing about web performance, accessibility, mobile support and RWD. He’s currently offering free […]
We asked our HEWeb community, who is your #HEWebHero? Liz Gross is the founder and CEO of Campus Sonar, but some may know her better for her Twitter presence. Liz, along with the Campus Sonar team, has been sharing a number of helpful resources surrounding how higher education institutions are being impacted by COVID-19. The […]
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#HEWebHero Q&A: Jeremy Tiers
We asked our HEWeb community, who is your #HEWebHero? @CoachTiers for the weekly pep talk and reminder that as lost as we are, our students and their families are even more so and deserve more space, more attention, and more time. #HEWebHero — Janice Cheng-McConnell (@dear_preferred) April 1, 2020 Janice nominated Jeremy Tiers, Director of […]
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Who is your #HEWebHero?
We don’t need to remind you that life is a little bit strange right now. You’ve probably written the phrase “uncertain times” in dozens of Facebook posts and other communications in the last few weeks. All of us at HighEdWeb know that our community members are taking crisis communications to a whole new level, and […]
Starting this year, the Academies and the Annual Conference are breaking up. But don’t worry. This is a mutual parting of ways, and it’s a chance for the Academies to be better than ever.
So if you’re still pondering whether to submit a proposal for HighEdWeb 2020, here’s three things you should know.
Learn about membership benefits, upcoming events and more from the 2019 HighEdWeb Association Update.
Some in this community might say I’m a bit of a web performance curmudgeon. Five of my six HighEdWeb presentations have in some way had a focus on performance. And to be honest, at the rate we’re going, next year is going to be as well. Let’s take a walk down memory lane In 2012 […]
First-time High Ed Web presenter Karli Champ started off her session with this quote: “This is a rambling pep talk. We are all awesome, and we’re going to focus on ourselves for the next hour.” As the backchannel shows — one tweet called her session a “virtual group hug” — she succeeded in pepping up […]