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2012 Conference Content Creation

Terrific Teaching Technology Tales: Marketing Through Stories

Presenter: Jamie Oberdick, Associate Editor, Publications, Penn State University Showing not telling. That’s an important lesson taught in the craft or creative writing. Jamie Oberdick, associate editor of publications, at Penn State University uses story-telling to market the products and services offered by his division. His presentation covered why creating fresh content is beneficial, how he […]

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2012 Conference

ALL THE THINGS!

ALL THE THINGS! Gabriel Nagmay, Web Designer, Portland Community College Serving 100,000+ students a year, Portland Community College is the largest institution of higher learning in the state of Oregon. As the lead web designer for the college, Nagmay works with a small, but very dedicated team who is charged with providing web services for […]

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2012 Conference

​Rebuilding a University Homepage to be “Responsive.” Twice. In Less than a Year.

Rebuilding a University Homepage to be “Responsive.” Twice. In Less than a Year. Erik Runyon, Manager of Interactive Development, University of Notre Dame Eric Runyon @erunyon from Notre Dame will be “covering responsiveness because it hasn’t been done this year.” He asked “…anybody remember how many responsive sessions last year? Zero.” (10 this year) Why […]

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2012 Conference

Govern or be Governed! or, How I Learned to Stop Worrying and Love the Mob with Pitchforks

Govern or be Governed! or, How I Learned to Stop Worrying and Love the Mob with Pitchforks David DeMello, Director of Web and Digital Strategy, Cornell University – ILR School David DeMello, director of web and digital strategy at Cornell University’s School of Industrial and Labor Relations is an old-school web guy, working on the […]

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2012 Conference

Web Content Strategy (MCS 8)

Web Content Strategy: Effective Pairing Multimedia, Social Media and Text Romana Amato, Web Strategist for Saint Xavier University Romana summed up her content strategy goal as working to create a distinct user experience. While simply said, there are many steps to achieving that outcome. First, the action of finding useful and usable content to lure […]

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2012 Conference

The right people using the right tools for the right reasons

Give ’em some social media love. The right people using the right tools for the right reasons (UAD 10) Alana Riley, Associate Director of Web Design & Social Media, Providence College Alana jumped right into her talk with a series of resources. These tools offer images and support materials from this talk: Pinterest: https://pinterest.com/alanariley/ Speakerdeck:  […]

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2012 Conference

Pushing Pixels to Cranking Code: Designing Responsively from Mobile to HD

Pushing Pixels to Cranking Code: Designing responsively from mobile to HD Philip Zastrow, Web Designer, University of Notre Dame “We get it; responsive design is important. So I deleted a bunch of slides.” Philip Zastrow of Notre Dame skipped the justification for and overview of responsive Web design and jumped right in to how to […]

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2012 Conference

Websites featuring user created content in Drupal

Websites Featuring User-Created Content in Drupal Dwight Nagy, Assistant Director of Web Communication, The College of Wooster Dwight Nagy at Wooster is telling us about his Drupal 6 deployment of Wooster Headline News WHN. WHN | Wooster Headline News What began as a text only daily email blast containing pages upon pages of repetitive content needed […]

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2012 Conference

Web Accessibility: 30 Tips in 45 Minutes

Web Accessibility: 30 Tips in 45 Minutes Terrill Thompson, Technology Accessibility Specialist, University of Washington Here are the tips: 1. Add ALT text to web pages and documents. Most people forget to describe the image effectively. 2. Use headings properly. Most people forget h1 tags form landing points for content and organization like an outline. […]

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2012 Conference Applications and Standards

WordPress to the nth Power: Multisite and Beyond

WordPress to the nth Power: Multisite and Beyond Curtiss Grymala, University Webmaster, University of Mary Washington Last year about this time, University of Mary Washington launched its new website using WordPress (WP) for its CMS. In the intro to his presentation, Curtiss Grymala, webmaster at UMC, explained that the overarching university site comprises 250 sites […]

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2012 Conference

Mobile Warming: A New Approach to Student Engagement

Mobile Warming: A New Approach To Student Engagement Kyle Bowen, Director, Informatics, Purdue University Kyle Bowen of Purdue opened his session with the anecdote about the two Australian girls who got lost in a tunnel. For their cry for help, they went to Facebook to update their status. In their moment of life and death, […]

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2012 Conference

Campus Change Agent: Building a Campus Web Community Where There is None

Campus Change Agent: Build a Campus Web Community Where There is None Matt Herzberger, Director of Web Communications, Florida International University Matt Herzberger sees his job as “building better web” on Florida International University’s campus. But with the web constantly changing, and the politica in higher ed, how do you get there? Make connections and […]

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2012 Conference

The Care and Feeding of Your Vendor

The Care & Feeding of Your Vendor Fran Zablocki, Project Manager, mStoner, and Colleen Brennan-Barry, Assistant Director, College & Community Relations, Monroe Community College Colleen is an assistant director of community relations at a community college. Fran is a strategist for creative Web agency. Can they both just get along in the jungle of higher […]

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2012 Conference

#uwrightnow: Integrating your social, web, editorial and marketing networks

#uwrightnow: Integrating your social, web, editorial and marketing networks John Lucas, Social Media Manager, University of Wisconsin-Madison, and Nick Weaver, Director of Web Services, University of Wisconsin-Madison What do you get when your boss tells you to pull together a “new huge enterprise multimedia project,” in just about two months? The communications staff at the […]

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2012 Conference

Inbound School Marketing: Is Your Website Helping the Bottom Line?

Inbound School Marketing: Is Your Website Helping the Bottom Line? Kyle James, CEO, nuCloud What is the purpose of your website? According to High Ed Web veteran Kyle James CEO of  @nuCloud and founder of @eduGuru, it’s all about marketing. “Marketing is the single most important function of your website,” says James, “Fundamental changes in how we […]

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2012 Conference

Fording the Social Media Channel

Fording the Social Media Channel Ma’ayan Plaut, Social Media Coordinator, Oberlin College, and Mallory Wood, Marketing Manager, mStoner Ma’ayan Plaut of Oberlin College and Mallory Wood of mStoner took attendees on a trip down the Oregon Trail of social media, giving users a strategy to arrive safely at the other side, and providing lots of […]

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2012 Conference

Designing for Next Steps: A Forward-looking User Experience.

Designing for next steps (a forward moving user experience) Nick DeNardis, Associate Director of Web Communications, Wayne State University It was standing room only for Nick’s presentation right after the Adam Savage keynote, and he set about busting some myths of his own about the user experience on the Web. Myth #1: The back button […]

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2012 Conference

You have an iPhone. Now What?

You Have an iPhone. Now What? Brent Passmore, Director of Web Development, University of Central Arkansas, and Carrie Phillips, Director of New Media, Arkansas Tech University Did you just get an iPhone? Looking to use your iPhone to do things better at work? Brent Passmore and Carrie Phillips have some suggestions for you. Both Brent […]

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2012 Conference

Enhancing Your Visitor Experience Through a Virtual Tour – a WKU Case Study

Enhancing Your Visitor Experience through a Virtual Tour – A WKU Case Study Kyle James, CEO, nuCloud, and Corie Martin, Manager, Creative Web Services, Western Kentucky University Sometimes we get so caught up in a web project that we forget to take a step back and  think about the whole picture. How will this web […]

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2012 Conference

campusM – Mobile Apps Your Students and Prospects will Love

campusM is now used to develop and host mobile apps at more than 25-percent of UK universities. But we live in experiential times, and people value having something tangible that they can try out for themselves when faced with something new.

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2012 Conference

Fast Forward Five: A Look at Higher Ed Web in 2017

Hundreds of higher education Web professionals head to the HighEdWeb conference each year to learn the latest and greatest in our exciting and ever-changing industry—that is, what is happening right now. And faster than we can master these new skills, we return “home” to our campus to find the higher ed stork has left behind […]

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2012 Conference

Top 5 Developments in Higher Ed: #heweb12 Edition

If you believe the futurist Raymond Kurzweil, humanity is entering a phase of it’s existence where technology will start to merge with our humanity at a downright dizzying pace. In his book “The Singularity is Near” Kurzweil envisions a future where humans live forever, we’ll upload our minds into computers, and virtual reality is the […]

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2012 Conference

The Program Chair’s Guide to the Galaxy

By Doug Tschopp Far out in the uncharted backwaters of the unfashionable end of the western spiral arm of the Galaxy lies a small unregarded yellow sun. Orbiting this at a distance of roughly ninety-two million miles is an utterly insignificant little blue green planet whose ape-descended life forms aspire to be university presidents. The […]

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2012 Conference

Adam Savage Busts Myths at #heweb12

Mythbusters Host Adam Savage was the keynote presenter at HighEdWeb 12 in Milwaukee. We’re capturing his talk, and the social media reaction to it, in this story. [field name=code]

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2012 Conference Applications and Standards

Cloud Computing: Planning for Success

Cloud Computing: Planning for Success Jason Fish, Manager of Application Programming, Purdue University This session appeared to be for adults only with a focus on how we can satisfy our users (give them more for them to choose); perform better (meet technology needs); last longer (meet user demands) and pick people up (use other platforms […]