New Board Member Chris D’Orso talks about his ambitions for HighEdWeb and his favorite conference memories Earlier this fall, HighEdWeb elected Chris D’Orso, Associate Director of Undergraduate Admissions at SUNY Brockport, to a three-year term as a member of the Board of Directors, replacing outgoing
Partner Article: The Modernization of Higher Education: Navigating New Challenges in a Digital World
NOTE: As part of our sponsor agreements with Annual Conference sponsors, we occasionally post information provided by our sponsor-partners on their behalf. This is one such article. Thank you and enjoy! The COVID-19 pandemic significantly altered the way that colleges and universities approached academics, campus
The HighEdWeb 2021 Accessibility Summit would not be possible without the generous support of our sponsors. Learn more about this year’s platinum sponsor, Pantheon. Pantheon’s WebOps Platform improves productivity to drive down the cost of making changes to your Drupal and WordPress websites. You can
‘Everyone benefits from learning about digital accessibility’; Q&A with Accessibility Summit organizers
Why attend the Accessibility Summit? The HighEdWeb Accessibility Summit 2021 is coming to a computer near you on July 20, 2021! This one-day, online event is completely focused on advancing digital accessibility in higher education. So, why should you attend the Summit? Read what the
We are excited to have a new group of officers and directors coming on board to help the association move forward and work toward its strategic goals.
The HighEdWeb Accessibility Summit 2021 is an online event focused on the critical topic of digital accessibility in higher education. Whether you are new to the topic of accessibility or an experienced advocate in the field, join us online July 20, 2021, for a full
The deadline for submitting a speaking proposal for the always-awesome HighEdWeb annual conference is almost here: Monday, April 19! This year’s conference unfolds online on Oct. 4 and 5, but it can’t happen without people sharing your time and expertise. You can submit a 45-minute
Working social media in many industries, particularly higher education, can be a demanding and constant responsibility. Realizing a need to provide something for these professionals, but without adding to cognitive load, two HighEdWeb members developed a wellness newsletter. Erin Supinka, associate director of digital engagement
The Higher Education Web Professionals Association will host a brand new, online event focused on analytics this month. The HighEdWeb 2021 Analytics Summit, taking place on April 29, 2021, will provide valuable training and professional development for those who want to improve content performance and
Liz Gross outlines ‘Five Essential Documents for a Strategic Social Media Program’ In 2012, Liz Gross was a marketing communications director for the University of Wisconsin-Waukesha (now the University of Wisconsin-Milwaukee at Waukesha). She attended her first HighEdWeb Conference – conveniently next door, in Milwaukee
HighEdWeb is looking for candidates to serve on the association’s Board of Directors. Check out the job description for a full list of responsibilities, duties and qualifications. The HighEdWeb board advances the association’s mission of educating digital professionals working at higher education institutions. Board members
Imagine: You’re walking down a cold, dark hallway. All you can hear are the sounds of footsteps from the others slowly making their way forward with you. You don’t know what’s at the end of the corridor – but whatever it is – you know
Dress(ember)ing to impress: HighEdWeb member raises awareness, funds toward preventing human trafficking
This month, Chris D’Orso — long-time HighEdWebber and associate director of admissions for SUNY Brockport — has turned a lot of heads and turned up awareness and funds for a serious cause. Chris is wearing a dress every day as part of the Dressember project
Building Higher Ed Brands: A framework for building a digital marketing ecosystem that is geared for enrollment growth
With the release of Byron Sharp’s How Brands Grow and How Brands Grow Part 2 and the work of Les Binet and Peter Field, higher ed marketing managers have benefited from the development of empirical marketing principles that provide guideposts for enrollment growth. However, what
Traditional marketing tells you that everything in regards to brand reputation and awareness boils down to the health of your website. You know the drill — You have to rank well, draw a crowd that comes back time and time again to consult your site
HighEdWeb is powered by volunteers. From coordinating our annual conference to maintaining our website, we would not be able to operate without the dedication of our committed volunteer community. Volunteering is not only a way to give back, but a way to push our Association
The HighEdWeb Community Groups continue on Zoom. And you’re invited!
Ben Rapin was recently elected treasurer of the HighEdWeb Association. In this role, Ben will work with the Operations Director and Finance Committee members to oversee Association finances, serve as the Chair of the Finance Committee, and serve on the Executive Committee for the Board of Directors.
We asked our HEWeb community, who is your #HEWebHero? Erik Runyon recommended Dave Olsen, assistant director of digital marketing technology at West Virginia University. Dave is part of WVU’s university relations team and works closely with admissions on enrollment marketing. This spring, that was all
HighEdWeb is hosting online community group discussions with some of your favorite presenters to discuss a variety of topics.
We asked our HEWeb community, who is your #HEWebHero? Erik Runyon, technical director for marketing communications at the University of Notre Dame, has been developing websites for fun and profit since 1995, and joined the university in 2007. Erik enjoys chatting and writing about web
We asked our HEWeb community, who is your #HEWebHero? Liz Gross is the founder and CEO of Campus Sonar, but some may know her better for her Twitter presence. Liz, along with the Campus Sonar team, has been sharing a number of helpful resources surrounding
We asked our HEWeb community, who is your #HEWebHero? @CoachTiers for the weekly pep talk and reminder that as lost as we are, our students and their families are even more so and deserve more space, more attention, and more time. #HEWebHero — Janice Cheng-McConnell
We don’t need to remind you that life is a little bit strange right now. You’ve probably written the phrase “uncertain times” in dozens of Facebook posts and other communications in the last few weeks. All of us at HighEdWeb know that our community members
Starting this year, the Academies and the Annual Conference are breaking up. But don’t worry. This is a mutual parting of ways, and it’s a chance for the Academies to be better than ever.