2023 Conference Content Strategy Web Strategy

5-minute website improvement guide

In their Best of Conference-winning presentation, Mackenzie Huber and Whitney Tabbert share a six-part rubric for making your website more usable in 5 minutes flat.

2023 Conference Web Strategy

How user-centered design and information architecture shape user experiences on the web

Robust information architecture (IA) is grounded in user research and strategic planning. Jessica Schillinger shares best practices for user-centered website design.