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Association News

HighEdWeb Announces Leadership Updates

We are excited to have a handful of new officers and directors coming on board to support the returning and renewed team helping move the association forward toward its strategic goals. New Board of Directors officers The following officers were elected to serve in their roles through May 2024: Treasurer Robert Heyser Robert is a […]

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Association News Community Groups Management & Professional Development

Volunteering for professional development

Professional development refers to increasing our knowledge or our skills, but it can also include increasing our network. There are a variety of professional development opportunities available to us within our careers. Some of the most common ones include conferences, workshops or classes (in person or online). Working in higher ed often forces us to […]

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2021 Conference

Partner Article: The Modernization of Higher Education: Navigating New Challenges in a Digital World

NOTE: As part of our sponsor agreements with Annual Conference sponsors, we occasionally post information provided by our sponsor-partners on their behalf. This is one such article. Thank you and enjoy! The COVID-19 pandemic significantly altered the way that colleges and universities approached academics, campus life, and internal operations. While some experts claimed that the […]

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Association News

Analytics Summit coming up on April 29

The Higher Education Web Professionals Association will host a brand new, online event focused on analytics this month. The HighEdWeb 2021 Analytics Summit, taking place on April 29, 2021, will provide valuable training and professional development for those who want to improve content performance and build confidence in their marketing measurement capabilities. Topics include: Google […]

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2019 Conference

AUD6: Researchers Among US

When it came time to redesign Emory University’s undergraduate admissions website, the team knew they had a tall task ahead. After all, the site did not have a working search bar at the time. But what followed was a project that not only lead to a new site, but a new working model for branding […]

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Accessibility Association News

Get ready for the 2020 Accessibility Summit

Whether you are new to accessibility or a seasoned evangelist, join us for the 2020 Accessibility Summit in St. Louis, Missouri, on May 27, 2020.

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2019 Conference

Can’t be in Milwaukee? You can still watch (some of) #HEWeb19 Live

If you didn’t get to put a trip to Milwaukee in your plans this year, fear not. HighEdWeb has you covered. This year four sessions from the 2019 Annual Conference will be livestreamed.

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2019 Conference

HighEdWeb is a TEAm sport

Building and maintaining a higher ed website is too big a task for any single person. Even those heroic “armies of one” (we see you, friends!) who manage their school’s sites on their own still have to deal with navigating intrapersonal relationships and politics throughout the rest of the institution, not to mention dealing with […]

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2019 Conference Six Questions

6+ questions with #heweb19 keynote Erik Qualman

We know that HighEdWeb conferences bring some of the best speakers in the world. This year’s #heweb19 conference in Milwaukee continues that trend as bestselling author, social influencer and motivational speaker Erik Qualman will highlight Wednesday, Oct. 16, activities. Author of five well-known books on digital leadership — including “Socialnomics” and “What Happens on Campus […]

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2017 Conference Marketing Social Media

MCS11: The (Wo)man Behind the Mask: Why Managing Social for a President Isn’t the Same as for a University

When Gail Martineau took over the social media presence for Ohio State’s President Drake, he had only an unverified Twitter account with 6,000 followers and very little engagement. She started by taking 90 days to do some research. She did audience analysis, using native Twitter data, Brandwatch, and Hootsuite; she utilized general social media stats […]

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2017 Conference Content Creation

#MCS4: Interview Like A Journalist, Write Like A Marketer: Telling Stories With Heart… and Accuracy

“We’re not looking for quotes. We’re looking for stories.” Who we ask matters. What we ask matters. How we ask matters, and when we ask matters. Donna Talarico, editor of Hippocampus Magazine, talked about tips that we can use when we’re creating content for the web: The type of story you’re writing will dictate the […]

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2017 Conference Marketing Social Media

#MCS3: Online Reputation IS Your Reputation: Are You Listening?

Liz Gross, Director of CampusSonar and a long-time evangelist for social listening, kicked off the second round of morning sessions today with a look at how to help manage your online reputation. We have a trust problem in higher ed; large percentages of people distrust “the system,” and 60% of people put their most faith […]

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2017 Conference Six Questions

‘I love to delight people’: 6 questions with #heweb17 keynoter Felicia Day

Link recently had an opportunity to ask 6 questions of #heweb17 Wednesday keynote speaker Felicia Day. The content creator, author and actor did not disappoint with her answers. Link: In higher education, many of us work in institutions with complex politics, labyrinthine approval processes and cultural factors which stifle the creativity that makes interactive experiences […]

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2016 Conference

Stop Repeating Yourself: Modularized WordPress Development

Jim Barnes Web Applications Developer, University of Central Florida Jo Dickson Web Applications Programmer, University of Central Florida https://2016reg.highedweb.org/psessions/detail/691667c1-72fe-4974-8f23-18efc701eb87 Jim and Jo’s office is supporting 36 sites using the same core code, but copying WordPress themes across sites.  Most functionality is defined a common theme, with limited plugins. New projects are developed as complete sites, not just themes, so […]

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2016 Conference

Keynote Speaker Kimberly Bryant: Let’s Redefine the “White Male Geek” Norm

Kimberly Bryant’s pre-teen daughter was a big gamer and loved computer camp — but told her mom that the boys got more attention than the girls. Kai was the only black girl, and one of few girls, at an elite Stanford University summer program in 2011. “That was a wake-up call for me 5 years ago,” […]

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Regional Conference

New ideas, inspiration await March 18 at HighEdWeb New England

“As with any HighEdWeb event, what I look forward to the most is being with the people who attend. Every single time I develop and deepen friendships that enrich my professional life, as well as my personal one.”

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Regional Conference

HighEdWeb Regional Preview: Alabama – June 29 & 30

“I believe this is the first HighEdWeb Alabama!” exclaimed Rachel Carden, Web Communications Specialist at The University of Alabama and lead organizer of the 2015 HighEdWeb Alabama Regional Conference. HighEdWeb Alabama will be hosted at The University of Alabama in Russell Hall on June 29th and 30th, 2015. Registration is open online for $75, which […]

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2014 Conference

Essential Strategies for a Student-Staffed Social Team

How does New York University, the largest private university in the world, keep itself relevant to its students and prospective students? By using student workers to build their brand on social media. Caroline Osse and Nick Jensen of NYU’s Office of Interactive Media talked about their “Essential Strategies for a Student-Staffed Social Team” during a […]