All posts by Jackie Vetrano

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Crushin’ on institutions this Valentine’s Day

Ah Valentine’s Day…the commercialized holiday for lovebirds. Chocolates, flowers, teddy bears; they’re all over department stores willing to be purchased. But hey, who said that this holiday was only for those in relationships? You’ll fall in love with these ways institutions engaged their audience on

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Six Questions with Ron Bronson

Ron Bronson is the UX strategist and service designer for the City of Bloomington, Indiana, and a partner at service experience agency Practical Starship. He’s spent over a decade working at higher ed institutions around the country in web management roles. A frequent speaker, Ron

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One Cool Thing — Everyday

How can you make an app based on your communication strategy? Should you? Dan Kim and Jennifer Judge Hensel from the University of Michigan College of Engineering promise to help us think it through in AIM10. The One Cool Thing app launched in Fall 2014,

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Too much content? I’m getting mixed signals.

Many view institutional social media accounts as the central hub to see exactly what’s happening on campus; past, present, and future. There’s constant debate over what content is “Facebook worthy” or should be live-tweeted throughout the event, but what happens when you have too much

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5 HeWebNE takeaways in 5 minutes

About 150 people attended HighEdWeb New England on March 18 and those in attendance heard mountains of great ideas from the presenters.  We picked just five to share with you, but there’s more plenty more to be found by following #hewebNE on Twitter. From Lisa

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Sharing Matters

In 2014, Dave Cameron, Lead Web Producer and Content Strategist for Enrollment Management at Ithaca College,  taught us how to reclaim our humanity at work. Lately he’s been thinking a lot about what it means to be human. And Friday at HighEd Web New England during

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Words of Wisdom from 100 Tech Savvy Students

Congratulations to Erin Callahan and Nick Jensen from NYU on their Red Stapler presentation in the Technology in Education track! View the presentation slides. Session Details Taken right from NYU’s culture code, Erin explained that “we are a startup here to delight students.” Last spring,

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Agile in Higher Ed? Yes You Kanban!

Session Details They’re a small team of five, but the Web and Development team at University of Arkansas at Little Rock were ready to take on projects using agile methodology, because yes, it is possible for agile in Higher Ed. Let’s back up. What is agile?

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Talk MOOC to Me

Session Details Four ladies, 45 minutes. Can it be done? We’ll find out. The Penn State Design team looked at MOOCs, specifically the Epidemics MOOC at Penn State. What’s a MOOC? It’s a Massive Open Online Course. But, what is massive? The average enrollment for

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Gettin’ Schooled on LinkedIn University

In August 2013, LinkedIn rolled out a new feature, University Pages, in order to help students make a decision on their future institution. It sounds great for them, but for social media managers, it might just feel like one “new thing” to figure out. LinkedIn

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Turn That Job Into a Profession

Presenter: George Sackett District Coordinator Web Communications, St. Louis Community College John Wagner Systems Programmer, Princeton University http://2013.highedweb.org/EventDetail.aspx?guid=37c45b47-109a-494c-9979-3eb58184107f I think someone is really gunning for “Best of Track” – starting out with “Somewhere Over the Rainbow”? Alright, I’ll take it. John took the propeller off

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Got Students? Get Social!

Ma’ayan Plaut Social Media Coordinator, Oberlin College http://2013.highedweb.org/mobile/EventDetail.aspx?guid=d6949373-2551-425b-8cc9-ea17e85ddf81 Student content. We all know it’s important, but Ma’ayan is proof. She began by telling her story from taking one picture a day in undergrad at Oberlin, to her current position as Social Media Coordinator because of

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Instagram: Make Crowdsourced Photos Work for You!

Presenter: John S. Murphy Social Media Specialist, Brown University http://2013.highedweb.org/EventDetail.aspx?guid=0cdb2b8b-14a2-41d5-ad7c-ec0cf2b3f9dd If we Instagram a session about Instagram, will the universe collapse? Let’s see, shall we? Check out #BrownUniversity for the result. Over 10,000 instagram photos have been submitted to the Scene by you at Brown