2018 Conference Content Creation

A people search engine: The power of human-to-human (H2H) marketing in higher ed

Presented by┬áLisa Nguyen and Amy Davis Lisa Nguyen described UC Davis as a “sleeper school, ” meaning that not a lot of people know about the college worldwide, but in California, it’s very popular. Their business school has a young but strong alumni program, and they have an equally strong but young and small team […]