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Go, Team (HESM)!

Many of us have an opportunity once a year to meet up at a conference, learn from others, politely borrow ideas to bring back to our own institutions, and ask questions that can often only be answered by others in the field. Wouldn’t it be

Less is the new more

Simplicity is sophistication

Apple commercials came on in 1977, declaring “simplicity is the ultimate sophistication.” Wouldn’t you know, our culture bought into it. Growing up, the dream for many of us was to be in a connected house. Coffee makers would program themselves to turn on at a

Conference attendees in the atrium

5 HeWebNE takeaways in 5 minutes

About 150 people attended HighEdWeb New England on March 18 and those in attendance heard mountains of great ideas from the presenters.  We picked just five to share with you, but there’s more plenty more to be found by following #hewebNE on Twitter. From Lisa

Sharing Matters

In 2014, Dave Cameron, Lead Web Producer and Content Strategist for Enrollment Management at Ithaca College,  taught us how to reclaim our humanity at work. Lately he’s been thinking a lot about what it means to be human. And Friday at HighEd Web New England during

Adrift in Data

Timothy Cigelske, Director of Social Media at Marquette University, also teaches a class on social measurement and analytics at the school. When he couldn’t find a textbook he liked, he decided to write his own. He was kind enough to let us reprint the introductory chapter

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The State of Social Media in Higher Ed

As far as social media is concerned, 2008 might as well have been five decades ago, not five years ago. Facebook had 100 million users — today, it boasts more than 10 times as many. Twitter logged 100 million tweets per quarter. (Currently, it sees

Your Mobile Strategy: More Walk, Less Talk.

Mobile web is the biggest tech trend ever. Like, EVER. It’s bigger than radio. Bigger than TV. It’s the biggest tech trend E-V-E-R. If you learned nothing else from the HighEdWeb 13 “Your Mobile Strategy: More Walk, Less Talk” session, Drew Hill (@drewl), Web Director

Applying Progressive Enhancements to Multimedia Content

Nikki Massaro Kauffman, Interface Designer, Penn State World Campus,  and Heather Dawson, Instructional Designer, Penn State World Campus presented MCS#8 Applying Progressive Enhancements to Multimedia Content to describe how they approach the myriad requests for video production. Their presentation was focused on online course content, but their approach works for any

Stand Back… I’m Going to Try Science!

  Karlyn Borysenko blinded us with science Tuesday afternoon at #heweb13. Borysenko, a marketing manager with Eduventures, showed her audience how to conduct research into the wants, needs and habits of their respective audiences. Borysenko, armed with a lab coat and a tie-dye shirt, took

We are all scientists!

If we think about how we go about our daily tasks of creating and maintaining our institutions’ websites, we may realize we’re a little more science-minded than we expected.

On your mark, get set, mobile #heweb11

View Presentation Details Photo by Ambrosio Photography, Flickr. Forget the other 99 percent for the moment. Are you part of the 91 percent? The 91 percent of schools that don’t have a mobile website yet, according to recent data from West Virginia’s Dave Olsen. WIlliam and