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Marketing Mobile Website Development

#HEWebHero Q&A: Dave Olsen

We asked our HEWeb community, who is your #HEWebHero? Erik Runyon recommended Dave Olsen, assistant director of digital marketing technology at West Virginia University. Dave is part of WVU’s university relations team and works closely with admissions on enrollment marketing. This spring, that was all about virtual events. We caught up with Dave to ask […]

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Accessibility Analytics Association News Marketing Social Media

Let’s discuss! Continuing the conversations from HighEdWeb 2019

HighEdWeb is hosting online community group discussions with some of your favorite presenters to discuss a variety of topics.

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Website Development

#HEWebHero Q&A: Erik Runyon

We asked our HEWeb community, who is your #HEWebHero? Erik Runyon, technical director for marketing communications at the University of Notre Dame, has been developing websites for fun and profit since 1995, and joined the university in 2007. Erik enjoys chatting and writing about web performance, accessibility, mobile support and RWD. He’s currently offering free […]

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Content Creation Social Media

#HEWebHero Q&A: Liz Gross

We asked our HEWeb community, who is your #HEWebHero? Liz Gross is the founder and CEO of Campus Sonar, but some may know her better for her Twitter presence. Liz, along with the Campus Sonar team, has been sharing a number of helpful resources surrounding how higher education institutions are being impacted by COVID-19. The […]

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#HEWebHero Q&A: Jeremy Tiers

We asked our HEWeb community, who is your #HEWebHero?  https://twitter.com/dear_preferred/status/1245469527074385920 Janice nominated Jeremy Tiers, Director of Admissions Services for Tudor Collegiate Strategies. It’s no wonder she recognized him for his pep talks because Jeremy has spoken at several conferences, webinars, and podcasts about enrollment marketing! Link: Anyone who follows you on Twitter knows you’re passionate […]

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Uncategorized

Who is your #HEWebHero?

We don’t need to remind you that life is a little bit strange right now. You’ve probably written the phrase “uncertain times” in dozens of Facebook posts and other communications in the last few weeks. All of us at HighEdWeb know that our community members are taking crisis communications to a whole new level, and […]

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2020 Conference Association News Management & Professional Development

The Academies are moving on

Starting this year, the Academies and the Annual Conference are breaking up. But don’t worry. This is a mutual parting of ways, and it’s a chance for the Academies to be better than ever.

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2020 Conference

Thinking of presenting at HighEdWeb 2020? That’s a great idea!

So if you’re still pondering whether to submit a proposal for HighEdWeb 2020, here’s three things you should know.

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2019 Conference Association News

2019 HighEdWeb Association Update

Learn about membership benefits, upcoming events and more from the 2019 HighEdWeb Association Update.

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Mobile Usability Website Development

The State of Web Performance in Higher Education

Some in this community might say I’m a bit of a web performance curmudgeon. Five of my six HighEdWeb presentations have in some way had a focus on performance. And to be honest, at the rate we’re going, next year is going to be as well. Let’s take a walk down memory lane In 2012 […]

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2019 Conference

Avoid the Burnout: How to Deal with Stress Physically, Emotionally, and Mentally at Work (#TEA8)

First-time High Ed Web presenter Karli Champ started off her session with this quote: “This is a rambling pep talk. We are all awesome, and we’re going to focus on ourselves for the next hour.” As the backchannel shows — one tweet called her session a “virtual group hug” — she succeeded in pepping up […]

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2019 Conference Management & Professional Development

Get. Stuff. Done. #INN7

As a past best of track and best of conference speaker, Day Kibilds indeed gets things done. She began her session “Get. Things Done.” saying she’s not necessarily an expert in any one thing (sidebar: you are, Day). Rather, she said she’s well-versed in many things. “There’s something I’ve learned to do over time – […]

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2019 Conference

STR5: Make Every Day a Giving Day – How Dartmouth’s Campaign Site Encourages Participation

Campaign websites should be about fundraising, right? Sarah Maxell Crosby from Dartmouth did some research and realized that many of them just…aren’t. They’re often more focused on explaining the goals of a campaign than the actual donor experience. After looking around at other higher education giving sites, Sarah realized that a great campaign website has […]

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2019 Conference

#heweb19 keynote Erik Qualman

Bestselling author, social influencer and motivational speaker Erik Qualman highlighted the #HEWEB19 Wednesday, Oct. 16, activities. Author of five well-known books on digital leadership — including “Socialnomics” and “What Happens on Campus Stays on YouTube” — Qualman has brought his message to 53 countries and reached more than 30 million people — now including our […]

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2019 Conference Accessibility

AUD4: Simplified Accessibility Guidelines for HighEd Content Contributors

In her role as Web Content Coordinator at the Fashion Institute of Technology, Norma Stary has power many of us dream about—and what’s more, she uses this power for good. She’s a Certified Professional in Accessibility Core Concepts, and it shows in the way she governs FIT’s web presence. With file type–specific directories, automated site […]

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2019 Conference

Data Driven Communications: Use Data to Drive Your Content Strategy #STR7

Brian Piper, from the University of Rochester, shared a plethora of golden nuggets to help all web content creators understand how to improve the impact of their efforts.  His primary point was to look at all of the content generated by your institution and determine which elements were meeting their goals. He suggested that everyone […]

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2019 Conference

An Accessibility Scan Says My Document Is Not 508 Compliant. Now What? #AUD8

Eric Turner from the Mt. San Antonio College focused on ways to manage accessibility challenges in documents with a hands-on demonstration of an “easy” way to remediate PDF files. Turner kicked off his presentation with the definition of web accessibility (content is perceivable, operable, understandable, robust, and conforms)  and a reminder about how our sites […]

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COM9: Slay It by Ear: Building a Better University Podcast

43 episodes ago in February 2018, Julie Bartucca, Tom Breen, and Ken Best decided to launch UConn360 – a podcast from the University of Connecticut to tell stories in a different way. Julie explained how she had an idea to start a podcast thanks to her mini-obsession, and Tom had experience with podcasting plus was […]

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2019 Conference Content Creation Marketing Social Media

SNT 9: Influencer Marketing in Student Affairs

Presenters: Megan Rolfs, @megrolfs Josie Ahlquist, @josieahlquist Elena Roth @elena_roth21 Session Information Megan Rolfs, Director of Marketing and Communications at Illinois State University Student Affairs Division, Josie Ahlquist, Higher Ed Digital Engagement & Leadership Consultant and Elena Roth, Marketing Graduate Assistant at Illinois State University, kicked off the session by asking attendees to share with […]

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2019 Conference

Composing Continuously #INN3

The Composing Continuously panel presentation was a change to the innovation track.  The speakers included Charles Fulton, Paul Gilzow, and Royall Spence and the discussion was moderated by Robin Smail. They focused on an overview about Composer,  a dependency manager for PHP, with a particular emphasis on using it with WordPress and Drupal (although it […]

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2019 Conference Usability

Weird Science: Using Psychology and Human Factors to Enhance the Student Digital Journey SNT4

The very format of the “Weird Science” captured the spirit of the case study the presenters shared: teamwork. The quintet from Flagler College included Holly Hill and Mike Horn from the marketing and communications area, psychology professor Tracy Litzinger, and two students, Ray Van Allen and Christine Ketner. The group shared their process and results […]

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2019 Conference Uncategorized

Content Personalization: The Low-hanging Fruit #PAR2

Kat Liendgens from Hannon Hill (@katliendgens) led a standing room only discussion of the importance of content personalization techniques to address some of the unique challenges facing higher education. She shared a staggering statistic that 38% of colleges failed to meet their enrollment goals by May 1 last year and offered several options for tailoring […]

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2019 Conference

AUD 1 Reframing the Digital Campus

Ryan Dee and Eric Rasmussen from the University of Nebraska – Lincoln talked about stages of civilization, web frameworks and CMSes, and how to successfully build a digital campus despite budget driven organization restructuring. In higher education, we all have to do less with more. Ryan and Eric shared some interesting insights into how to […]

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2019 Conference

AUD6: Researchers Among US

When it came time to redesign Emory University’s undergraduate admissions website, the team knew they had a tall task ahead. After all, the site did not have a working search bar at the time. But what followed was a project that not only lead to a new site, but a new working model for branding […]

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2019 Conference Uncategorized

SNT5: Getting GIPHY With It: Creating Branded GIFS For Your School That Students Will Actually Use

In J.S. Stansel’s when it comes to using branded GIFs for your college or university, You get a GIF, you get a GIF, you get a GIF…EVERYONE gets a GIF. At the University of Central Arkansas, Stansel’s GIFs have been a huge success. He think, as Gretchen McCulloch says, that GIFs allow us to be […]