Categories
2022 Conference Content Creation

Is your university or college prepared for the voice search revolution?

Universities and colleges shouldn’t ignore the importance of factoring voice search into their digital marketing and SEO strategies. Learn more in this partner article from Terminalfour for the 2022 HighEdWeb Annual Conference.

Categories
Marketing

The Digital Delusion and What to Do About it

By 2020, more than $117 billion will be spent on digital and mobile advertising in the U.S. In the first half of 2018, brands spent more than $13.1 billion. And as college bound populations shrink, shift and are out priced by some in-state rates, I predict marketing budgets – in online and social – will […]