Karlyn Borysenko blinded us with science Tuesday afternoon at #heweb13. Borysenko, a marketing manager with Eduventures, showed her audience how to conduct research into the wants, needs and habits of their respective audiences. Borysenko, armed with a lab coat and a tie-dye shirt, took the 100 people in the audience through differences in and […]
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Dave Tyler, Social and Digital Media Manager, The College at Brockport, SUNY On Sept. 30 2012, a freshman at The College at Brockport State University of New York was found beaten to death in her dorm room. Her hometown boyfriend was been charged with her murder. The death attracted national and international attention, in part […]
Jennifer Pope When Jennifer started her position with Rutgers University College of Arts and Sciences, the website was the wild west of fragmented websites. She set out to tame the west in four key phases. Phase 1: Research and Development Talk to stakeholders about the needs or changes for the website. Make these meetings one-on-one […]
Presenter: John S. Murphy Social Media Specialist, Brown University http://2013.highedweb.org/EventDetail.aspx?guid=0cdb2b8b-14a2-41d5-ad7c-ec0cf2b3f9dd If we Instagram a session about Instagram, will the universe collapse? Let’s see, shall we? Check out #BrownUniversity for the result. Over 10,000 instagram photos have been submitted to the Scene by you at Brown campaign in the past year. It’s impossible to have a […]
HighEdWeb, the wild, wild, West A committee of comrades, whom had never met before, banded together to host the first regional HighEdWeb West. Debra Goldentyer led the charge and, with all hands on deck, the one-day conference brought together web professionals from Idaho, Washington, California and many more to Chapman University. Here’s the part where […]
“So, what are you doing after you graduate?” — A question students heading into their sophomore, junior and senior years are often pressured to answer. Many line up dream jobs in their head, but haven’t yet figured out how to get there. How do they solve the problem? Internships! I feared applying to internships for […]
As 2013 begins, sharing content on Facebook and Twitter is firmly entrenched in the communications and marketing plans of institutions of higher education. But there is another platform, potentially a more creative environment, where content goes to thrive. That place is Tumblr.
It may be a new year full of new promises, but this edition of the Boxers likes to think that the classics never go out of style, especially when Pixar is involved.
It’s The Holiday Season, and here at the Boxers that means our thoughts turn to the worst holiday song of all time, pulling out our Charlie Brown Christmas DVD…. and to watching cat fights between internet companies.
In this edition of the Boxers, we assiduously avoid the Black Friday advertising and the radio stations that have already started their all Christmas programming.
I found support to persevere in my task; it was like hearing an inner voice telling me I can do this –except it wasn’t an inner voice, it was real people encouraging me by tweets.
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ALL THE THINGS!
ALL THE THINGS! Gabriel Nagmay, Web Designer, Portland Community College Serving 100,000+ students a year, Portland Community College is the largest institution of higher learning in the state of Oregon. As the lead web designer for the college, Nagmay works with a small, but very dedicated team who is charged with providing web services for […]
Govern or be Governed! or, How I Learned to Stop Worrying and Love the Mob with Pitchforks David DeMello, Director of Web and Digital Strategy, Cornell University – ILR School David DeMello, director of web and digital strategy at Cornell University’s School of Industrial and Labor Relations is an old-school web guy, working on the […]
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Web Content Strategy (MCS 8)
Web Content Strategy: Effective Pairing Multimedia, Social Media and Text Romana Amato, Web Strategist for Saint Xavier University Romana summed up her content strategy goal as working to create a distinct user experience. While simply said, there are many steps to achieving that outcome. First, the action of finding useful and usable content to lure […]
Give ’em some social media love. The right people using the right tools for the right reasons (UAD 10) Alana Riley, Associate Director of Web Design & Social Media, Providence College Alana jumped right into her talk with a series of resources. These tools offer images and support materials from this talk: Pinterest: https://pinterest.com/alanariley/ Speakerdeck: […]
Hundreds of higher education Web professionals head to the HighEdWeb conference each year to learn the latest and greatest in our exciting and ever-changing industry—that is, what is happening right now. And faster than we can master these new skills, we return “home” to our campus to find the higher ed stork has left behind […]
If you believe the futurist Raymond Kurzweil, humanity is entering a phase of it’s existence where technology will start to merge with our humanity at a downright dizzying pace. In his book “The Singularity is Near” Kurzweil envisions a future where humans live forever, we’ll upload our minds into computers, and virtual reality is the […]
Mythbusters Host Adam Savage was the keynote presenter at HighEdWeb 12 in Milwaukee. We’re capturing his talk, and the social media reaction to it, in this story. [field name=code]
No Such Thing As TMI: How to Create a Culture of Sharing Donna Talarico, Integrated Marketing Manager, Elizabethtown College We hear a lot about oversharing in this social media celebrity-mad age. See: Kardashian, Kim and Twitter. But when it comes to the web and your college community, Donna Talarico of Elizabethtown College argues there’s no […]
I Don’t Have Your Ph.D. – Working with Faculty and the Web Amanda Costello, Web Content Strategist, University of Minnesota Amanda Costello works at the University of Minnesota and talked about “Ph.d people problems” Faculty are specialists – they do their jobs very very well — and they tend to focus on themselves (their work, […]
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#heweb12: Link Staffers’ Choice
What #heweb12 sessions or workshops are members of the Link staff most excited about? Find out after the jump.
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Association News
Inside: #heweb12 is sold out; We need bloggers for #heweb12; Regionals report from #hewebAR and #hewebSYR; Belonging to HighEdWeb
Ma’ayan Plaut’s disillusionment with Facebook : saga in two parts
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Six Questions with Rachel Reuben
Rachel Reuben: higher ed digital marketing rock star.
It’s June and here at Boxers, our thoughts have turned to grilled meats, cold beverages and a nice afternoon on the deck. But the boss wanted another column, so here it is. We apologize if we got any barbeque sauce on it.