View Session Details and Presenter’s Bio. The Feast of Attila, by Mór Than (1870) Daniel Frommelt took HighEdWeb attendees on a journey from the technology of today to an ancient world where a young, nomadic, future king with a bad attitude was, unbeknownst to him, contributing to modern project management. Daniel, fueled by something inside […]
View Session Details and Presenter’s Bio. Photo by clemsonunivlibrary, Flickr. “[If you are above a certain age] you feel like an immigrant in a place where your children are natives.” – John Barlow, Grateful Dead lyricist. In the year 2000, 38% of students did not have cell phones. Today, that figure is 0%. Meanwhile, 38% of […]
Shawn Henry – #heweb11 Storify by Lacy Tite Tue, Oct 25 2011 19:15:42 Shawn Henry – #heweb11 meredith_tweets@meredith_tweets Love that the #heweb11 conference keynote is about accessibility! Mon, Oct 24 2011 18:13:36 ReplyRetweetFavorite Six Questions with Shawn Henry – #heweb11 Keynote | Link: The Journal of Higher Education Web Professionals Shawn Henry focuses her personal […]
View Session Details and Presenter’s Bio. Photo by Dunechaser, Flickr. No one wants to have to experience a crisis and communicate about it on the Web. But these days it’s essential that you have a plan to do when a tragedy does strike. That’s the message Nyleva Corley and Chris Latham from the University of Texas […]
View Session Details and Presenter’s Bio. Photo by david.train, Flickr. In “Search & Social Convergence,” Martha Gabriel explains how everything on the web has become social. Search results are impacted by social media; social media are successful because of search. Meanwhile, content must be the driving force behind our marketing strategies. Search & Social Today, […]
View Session Details and Presenter’s Bio. Photo by #avril# (pause), Flickr. This happens: You pick up that project from four years ago and know that all the CSS needs to be re-done. Honestly, though, you’d probably rather scream into a pillow than rewrite everything from scratch. Dan Sagisser, who lead’s Minnesota’s web standard’s group, has a […]
View Session Description and Presenter’s Bio Photo by H_Elise, Flickr. What is Creative Services? It’s an in-house creative team that blends capabilities across mediums. Writer on team writes for all. Designers design for web, facebook, video banners. Its the blending the skills of people and looking across several mediums. New trend of these services/unit on campus. […]
View Session Details and Presenter’s Bio. Why is branding in higher education so challenging? In most organizations, the brand is the outward expression of the mission, but that isn’t always the case in higher education. Why? Because our missions don’t always play well to the larger body of prospective students. Further, we have a tangled […]
View Session Details and Presenter’s Bio. Photo by linh.ngân, Flickr. In her presentation, Mallory Wood discussed the need for institutions to have a robust student ambassador program to meet the changing needs of both students and parents in making their decisions about the institution they would like to submit applications to. For about $4,000, Mallory built […]
View Session Details and Presenter’s Bio. Photo by atlnav, Flickr. University of Oregon’s web team is smart, because they’ve become strategic. Their Celebrating Champions program, turns attention from big-time college athletics into a year-around narrative of university excellence. Strategic communications means you have a plan, says Zack Barnett. Plans include goals, objectives, strategies and tactics. It also […]
Elizabethtown’s Donna Talarico presented to a full room that had a backdrop of a glorious view of Lady Bird Lake and downtown Austin. Donna’s very practical Web content workshop touched on these four main topics. What to do with the content that you have How to approach new content What to do when the well […]
Mike Petroff, Web Manager for Enrollment at Emerson College offers three building blocks for providing good customer service online for your university: Listen. Build. Scale. The Customer Cycle In higher education, much of our resources go toward brand management and image. How does customer service play a role in your university’s brand? Brand Quality >> […]
View Session Description and Presenter’s Bio Feel like your school’s news sites are out of control? Vanderbilt University did. They got the chaos under control by using WordPress, Lacy Tite told an audience at HighEdWeb 11. VU found itself posting a single story to multiple sites, controlled by multiple people. If a change had to […]
Welcome to #heweb11!
Just like HighEd Web, Link, The Journal of Higher Education Web Professionals, is for you and by you — so we’ve got lots of ways to keep you connecting with, and participating in, this year’s conference!
I love higher education. But like any relationship, what originally attracts and enchants can later be irritating and disappointing.
Chris Wilson talks about web development, Google TV and Cake v. Pie.
Shawn Henry leads the World Wide Web Consortium’s (W3C) education and outreach activities promoting Web accessibility for people with disabilities.
Things move at the speed of light in Higher Ed. No, really.
View Session Description and Presenter Bio Photo by trudeau, Flickr. In February 2011, Noel-Levitz called 1,089 high school seniors and 517 of their parents. They asked them about how parents and students are different in their use of e-recruitment, how they are using mobile, how are they using social media, what online tools are most useful, […]
View Presentation Details Photo by Ambrosio Photography, Flickr. Forget the other 99 percent for the moment. Are you part of the 91 percent? The 91 percent of schools that don’t have a mobile website yet, according to recent data from West Virginia’s Dave Olsen. WIlliam and Mary’s Tiffany Broadbent and mStoner’s Doug Gapinski encouraged attendees at […]
I work as a part of the University of Florida’s Marketing group in Tigert Hall, the main administration building and share the space with traditional marketers, PR folks, the news desk and part of the Creative Services team. The area is active as we are constantly either sending information out to the public about the […]
As school starts, the leaves turn and our thoughts point to how we can get more #GirlsUnderTrees on our web sites, there have been some keen techy nuggets floating around the news wires.
Panoramas: A How-To
Panoramas can be created easily using Photoshop, and can be a great addition to your normal photo rotation.
Web design has a simple goal: to convey to the user the desired message in the most effective manner possible. An infinite number of design possibilities exist; however, the “right” design choices rely on the web designer understanding the audience. When beginning a project, the team should determine the target audience of the piece. Once […]
Austin, Here We Come!
Whether you’re attending heweb2011 online or in the flesh, Link’s got you covered.