HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

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2019 Conference

Pre-conference pairing: Academies + workshops

The HighEdWeb Annual Conference provides a variety of learning experiences for higher education professionals. This year we’ve made it easier to build a pre-conference schedule that will provide two days of hands-on, small group learning. Last year, the academies made a schedule change that allowed attendees to also attend a pre-conference workshop on Sunday afternoon. […]

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2019 Conference

HighEdWeb is a TEAm sport

Building and maintaining a higher ed website is too big a task for any single person. Even those heroic “armies of one” (we see you, friends!) who manage their school’s sites on their own still have to deal with navigating intrapersonal relationships and politics throughout the rest of the institution, not to mention dealing with […]

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2019 Conference Six Questions

6+ questions with #heweb19 keynote Erik Qualman

We know that HighEdWeb conferences bring some of the best speakers in the world. This year’s #heweb19 conference in Milwaukee continues that trend as bestselling author, social influencer and motivational speaker Erik Qualman will highlight Wednesday, Oct. 16, activities. Author of five well-known books on digital leadership — including “Socialnomics” and “What Happens on Campus […]

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2019 Conference Website Development

4 reasons why you should care about web components (and attend the 2019 Technical Academy)

Nikki Massaro Kauffman is a unique combination of front-end developer, multimedia specialist, and educator. She will bring her experiences from Penn State University and present at the 2019 Technical Academy. It’s a two-day deep-dive, immediately before the HighEdWeb Annual Conference, that helps web developers build better sites. 1. We can use browser-supported standards. No frameworks necessary. […]

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2019 Conference

Putting our students first with the Supporting Our Students (#SNT) track

We love the title of our track, Supporting Our Students, because it captures a HUGE reason why we all do what we do as web professionals in higher education. Our goals are always user- and audience-driven, and a large number of users of our websites are undergraduate students. So this year, we are super excited […]

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2019 Conference

A message from the #heweb19 AUD track chairs

Eric Sembrat from the Georgia Institute of Technology and Matt Ryan from Carleton College are proud to introduce the Supporting our Audiences (AUD) track for HighEdWeb 2019. This track was re-imagined to feature sessions on why we do work for our end-users, focusing on user experience, web accessibility, and inclusive design. The selected speakers have […]

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2019 Conference

COMe one, COMe all to the Supporting our Communities (#COM) track!

If you were to ask an attendee what is the best part of High Ed Web, they’ll give you a lot of answers – the amazing presentations by peers, the insightful keynotes, the networking opportunities, possibly even the endless flow of caffeine available. But all those great things boil down to one important part of […]

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2019 Conference

5 ways to up your conference ROI with an academy

Interested in a HighEdWeb Academy but unsure of how to sell it to your boss? Our academies provide deep dives into one of three topic areas – leadership, technical/development, or content strategy + user experience. Held immediately before the annual conference, the programming features cohorts of no more than 30, hands-on learning and opportunities to […]

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Association News

Announcing new leadership at HighEdWeb

HighEdWeb is pleased to announce our newly-elected Board of Directors officers and members. The board works to create and manage policy, coordinate business issues, and manage the growth and prosperity of the association.

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2019 Conference

Meet the 2019 HighEdWeb tracks

Colleges and universities do not exist to create websites. Crazy, right? But true. However, our schools’ digital presences have become vital assets that allow our schools to accomplish what they do exist to do: to recruit, retain, and educate our students; to create knowledge through research; and to serve our local, national, and global communities. […]

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Marketing

The Digital Delusion and What to Do About it

By 2020, more than $117 billion will be spent on digital and mobile advertising in the U.S. In the first half of 2018, brands spent more than $13.1 billion. And as college bound populations shrink, shift and are out priced by some in-state rates, I predict marketing budgets – in online and social – will […]

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Association News

Announcing call for board nominations

Nominate someone to help shape the future of the association.

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Regional Conference

Y’all Ready for HighEdWeb Southeast? A conversation with conference chair Danielle Sewell

Communicators, developers, marketers, and other creatives looking for an opportunity to warm up their winter with a little professional development are in luck. HighEdWeb Southeast is a month away. The community will gather on March 1 in Hartsville, South Carolina, for the one-day conference at Coker College. The schedule is packed with speakers, panelists, and […]

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Website Development

Three Signs You’ve Found a Good CMS Partner

University websites don’t just wish for, but depend on increased capital for an assorted list of expectations: boost the university brand, look stunning yet be user friendly, and make editing faster and easier. Choosing a CMS: Open Source vs. Proprietary Software In choosing a web CMS, each web director must evaluate the needs and ability […]

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2018 Conference Analytics Content Creation Marketing Social Media

Is Facebook dead? Melissa Mae Cheater’s epic data-driven presentation says: Hard no!

“Facebook is dead!” How many times have you read that? In tech blogs, in industry blogs or even (cue the irony) on Facebook? Breaking (or not) news: Melissa Mae Cheater, digital content manager from Western University, has found that Facebook is alive and still very useful for higher ed. And she has the data to […]

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2018 Conference Management & Professional Development

Here’s How to Make Conflict Productive

Mike Powers wants you to use your imagination. “Picture this,” he started his best-of-track session titled “If They Would Just Listen to Us.” “The phone rings in a busy office. The person answers. A professor is on the line. He has a picture of his favorite students under a tree. And he wants it posted […]

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2018 Conference

Sir Ken Robinson: Leading a Culture of Innovation

“You find something in your life that interests you, and then you pursue it.” -Sir Ken Robinson Ken didn’t think he would ever find himself in education. He began his closing keynote by asking the audience, “how many of you wished that you’d have a career in higher education at 15?” Not many. That’s because we […]

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Association News Management & Professional Development

Attention techies: We want YOU

Apply for a part-time volunteer position on the HighEdWeb Technical Committee.

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2018 Conference

Mermaids, magic and the myth of ‘us vs. them’: A quick #heweb18 overview

It’s perhaps an apt metaphor that one of our favorite stops during the recent HighEdWeb Conference in Sacramento (aka #heweb18) was the nightly mermaid shows at a place called Dive Bar. Because, in a way, higher ed communicators find themselves in the mermaid’s dilemma. The folk tale that also served as the basis for the Disney blockbuster “The […]

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2018 Conference Management & Professional Development

Diversity on Higher Education Websites

Presented by Scott Olivieri. Session details. Presentation slides. “This session will be uncomfortable, but we have to talk about it,” Scott Olivieri said as a preface to his HighEdWeb 2018 presentation. Titled “Diversity on Higher Education Websites,” Olivieri examined ways institutions try—and many times fail—to portray an authentic representation of campus diversity on their websites. Olivieri […]

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2018 Conference

Creating a Culture of Giving: Digital Tactics for Students and Young Alumni

Presented by Kendra Saldana Kendra Saldana said that when Cornell University noticed fewer young alumni (the previous ten graduating classes) were giving to their alma mater, she knew they had try something new. She just wasn’t sure what. Kendra and her office ran focus groups, asking young alumni about their barriers to giving. Responses ranged […]

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2018 Conference

Erin Supinka Shares the Key to Understanding Everything

Presented by Erin Supinka, assistant director of digital engagement at Dartmouth College Erin Supinka is a big believer in context. “Without context, we can’t understand the full story,” she said during her session HighEdWeb in Sacramento. “Context helps us understand everything else.” What followed in her fast-paced, information-packed talk—titled “A Tale of Strategy Discovery and […]

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2018 Conference Social Media

Are You Addicted to Data? Balancing the Heart and Mind in Your Content Strategy (MCS2)

Liz Gross and Andrew Cassel entered the session room tossing out vital organs to audience members. This distribution of hearts and brains set the stage for a presentation about the tug of war we often face between our feelings and “the numbers.” Each speaker played their role well. Andrew, of University of Alaska Fairbanks and […]

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2018 Conference

Stop Taking Your School so Seriously

Presented by Melissa Dix and Bonnie Willison A few years ago, Beloit made a big mistake. A 30,000-person email-wide mistake. 30,000 high school sophomores and juniors received an email with the dreaded salutation,  Dear {first name}. Twitter blew up with students pointing at the glaring error. Parents weren’t having it either. But, Melissa didn’t let the […]

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2018 Conference Accessibility

Be Human, Be Kind, Design With All in Mind

Presented by Amanda Frisbee How do you dream? For many of us, it’s visual or audio. For Amanda Frisbee’s deaf and hard-of-hearing colleagues, “It’s more telepathic. Things just sort of come to us.” English is a second language for many people in the Deaf community, who may process information more intuitively through American Sign Language […]