Thinking about a website as a project only deteriorates the quality of the site over time. How can we balance project web work with operational web work, especially in higher ed? In “The Web is Not a Project” session (MPD1), Mark Greenfield, Digital Strategist, University at Buffalo, and Doug Kozar, Assistant Director, Marketing & Communications […]
Category: Management & Professional Development
Being the “new kid” in the office isn’t always easy, and it’s even more of a challenge when you’re in your first “grown up” job out of college, and may seem like a kid to colleagues. It’s unlikely that you’ll never work with a young professional – someone with less than five years of experience, […]
In the past, leaders might be described as tough and no-nonsense. Today, words like empathy and vulnerability are associated with leadership. That was the idea behind John Wagner’s Management and Professional Development Track session, that building personal relationships at work helps team members work toward a common goal. John began the session with a question: […]
Have you ever wanted to get ahead at your job, but you couldn’t find a focused program designed for Web professionals? HighEdWeb has the solution: Attend a HighEdWeb Academy. When: Oct. 3-4, right before the HighEdWeb Annual Conference Where: Hilton Milwaukee Downtown Concentrations: integrated marketing, leadership or technical Choose your academy, and register today. Seats […]
The HighEdWeb Association will provide up to four grants to teams in different regions of the country who respond to our request for regional conference proposals (RFP). These grants will constitute the funding and resources to hold 2016 HighEdWeb Regional Conferences. To complement the association’s grant funding, HighEdWeb will also provide: a planning calendar branding and […]
(Author’s note: It’s poetic that I completed this Link post when I did. I hadn’t anticipated that it’d be a few weeks late, but this also is the very reason I was hyped up about Jesse’s session: I needed his session to help work smarter.) Jesse Lavery, director of web communications at Allegheny College, closed […]
That IS your problem! Creating a collaborative campus Presenter: Corie Martin – Western Kentucky University One isn’t always the loneliest number. Corie Martin of Western Kentucky University notes that, if you’re a department of one at a college or university, there can be some perks. For starters, you pretty much have control over your work […]
It was a full house in Skyline II for Conny Leigl’s session, “Mix it up! The art of remixing content,” so much so that this Link blogger had to take notes by hand – you can’t laptop it up without a lap. Leigl is a senior designer for web, graphics and user experience for the […]
Session Details They’re a small team of five, but the Web and Development team at University of Arkansas at Little Rock were ready to take on projects using agile methodology, because yes, it is possible for agile in Higher Ed. Let’s back up. What is agile? Dan and Jenn outline what agile is, and isn’t: Individuals […]
“Faux Pas, Phonies, & Flub-Ups: How to handle social media spoofs, goofs, & snafus” Presenter: Donna Talarico (@donnatalarico), Director, Integrated Communications, Elizabethtown College Track: Management and Professional Development, Session 11 (#MPD11) “Social media is human. To err is human.” Ergo, those of us who work in social media will err. We’re all happy to share […]
Aiming to overturn the idea that it’s hard to find women willing to participate on panels, this session collected 9 feisty females with lots to say: Karine Joly (moderator) Alana Riley Colleen Brennan-Barry Tonya Oaks Smith Mallory Wood Robin Smail Lori Packer Magen Tracy Georgy Cohen Question 1: Joly asked about the “glass […]
For you non-Project Runway fans, ‘make it work’ is usually the parting phrase of Tim Gunn (mentor to the fashion designer contestants) just before they commit to a specific garment design, leading to sinking-or-swimming at the runway judging. Presenter Tonya Oaks Smith is obviously adept at swimming with sharks in her role working with lawyers-cum-professors as […]
Eight tips to jump start your social community.
What’s the best way to work with faculty in very technical fields, or with material that is tough for the public to understand?
Education: Impacts and Transformations in the Social Media Era Martha Gabriel, Professor / writer, HSM Education Martha Gabriel is an engineer, postgraduate in Marketing and Design, holds a Master’s Degree in Art and is pursuing a PhD in Art. She is a leader and professor of the Marketing MBA course at HSM Education, and the […]
Understanding the web as public versus private, or Internet versus intranet, is a simplification that does not reflect the significant differences that exist in nearly every higher education web site –there are six components that make up college and university web sites today.
Things in Higher Ed are better than we let on. But how do we build on our awesomeness to help our institutions be successful?
View Session Details and Presenter’s Bio. The Feast of Attila, by Mór Than (1870) Daniel Frommelt took HighEdWeb attendees on a journey from the technology of today to an ancient world where a young, nomadic, future king with a bad attitude was, unbeknownst to him, contributing to modern project management. Daniel, fueled by something inside […]
Project management makes order of the chaos.
The number of social media platforms, user communities and interactive opportunities continues to grow. Budgets don’t. So how can communicators deal with this evolving landscape? One way is to use the most rich and robust resource available: students.