Categories
Social Media

All I Need to Know about Social I Learned from The Muppets

It’s time to play the music. It’s time to light the lights. It’s time to meet the Muppets on the Muppet Show tonight. Remember those lyrics? Whether or not you were a child of the 70s and 80s – and most of you probably aren’t – you must remember the Muppets from YouTube or updated […]

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Social Media The Working World

Gettin’ Schooled on LinkedIn University

In August 2013, LinkedIn rolled out a new feature, University Pages, in order to help students make a decision on their future institution. It sounds great for them, but for social media managers, it might just feel like one “new thing” to figure out. LinkedIn carved out a special place for each institution, which can […]

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2013 Conference Uncategorized

The State of Social Media in Higher Ed

As far as social media is concerned, 2008 might as well have been five decades ago, not five years ago. Facebook had 100 million users — today, it boasts more than 10 times as many. Twitter logged 100 million tweets per quarter. (Currently, it sees 400 million per day.) MySpace had not yet died and […]

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Analytics Marketing Social Media

Leveraging User-Generated Content

My job as a web strategist in Student Affairs at Metropolitan State University (St. Paul, Minn.) didn’t originally include social media in its description, but it was an area that our marketing department had not yet pursued (and didn’t seem too interested in pursuing it, either). DigitalTrends tells us that 2/3 of prospects use social […]

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2013 Conference Management & Professional Development

Faux Pas, Phonies, & Flub-Ups: How to handle social media spoofs, goofs, & snafus

“Faux Pas, Phonies, & Flub-Ups: How to handle social media spoofs, goofs, & snafus” Presenter: Donna Talarico (@donnatalarico), Director, Integrated Communications, Elizabethtown College Track: Management and Professional Development, Session 11 (#MPD11) “Social media is human. To err is human.” Ergo, those of us who work in social media will err. We’re all happy to share […]

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2013 Conference

Social Media TOS Crash Course

Social Media TOS Crash Course Karine Joly #mpd3 Warning. What you read here today could be outdated tomorrow. Social media terms of service (TOS) can change. Often. Karine Joly of Higher Ed Experts helped HigherEdWeb attendees navigate through the wordy, often confusing, TOS from major social media platforms. Also, she covered copyright law and shared […]

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Social Media

Social Media Hydration Station: Why educating our student-athletes about social media is critical

For today’s college students, social media isn’t always fun. There’s a lot they have to (and should) be concerned with when it comes to their digital presence and reputations. The stakes are even higher for student-athletes, who have, in many ways, become online ambassadors for their team as well as their college or university, whether […]

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Uncategorized

A HighEdWeb Tweet Retreat: Finding Inspiration Through Twitter Without Being in Milwaukee

I found support to persevere in my task; it was like hearing an inner voice telling me I can do this –except it wasn’t an inner voice, it was real people encouraging me by tweets.

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Social Media

2011 Commencement Roundup

We’ve assembled a sampling of things #highered folks tackled this year. Professionals in departments ranging from IT to marketing and all shades in between forged ahead this year to expand all things communication surrounding commencement ceremonies.