Categories
2016 Conference

It’s Made of People! A Strategic Approach to Dynamic Web Content Personalization

Personalization has acquired a bit of reputation as being too intrusive, too fake,  and well, a little creepy.  But Tuesday at #heweb16 Oho Interactive’s Georgy Cohen and Jim Dalglish argued that there are ways to do personalization that yield great results without crossing the line into creepiness. Amazon.com is likely the king of these types of […]

Categories
2016 Conference Uncategorized

Nested Content Strategy: Adding Layers to Rally Content Teams

Amy Grace Wells reflects on her time at the University of South Carolina in MCS6, and as the first content strategist, she had to build a lot of new things. Of course, she had to fight all the “stuff” that got thrown at the wall, with not much sticking. The goal: build a consistent and […]

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2016 Conference

Stop Repeating Yourself: Modularized WordPress Development

Jim Barnes Web Applications Developer, University of Central Florida Jo Dickson Web Applications Programmer, University of Central Florida https://2016reg.highedweb.org/psessions/detail/691667c1-72fe-4974-8f23-18efc701eb87 Jim and Jo’s office is supporting 36 sites using the same core code, but copying WordPress themes across sites.  Most functionality is defined a common theme, with limited plugins. New projects are developed as complete sites, not just themes, so […]

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2016 Conference

Project Management: The Musical

The attendees of High Ed Web have always been a musical, #karaokeplane-loving bunch. However, Allison Manley and Joe Allen-Black of Palantir.net noticed an even deeper connection– web project management has a lot in common with the traits of all good musicals. “Almost always they (musicals) tell the stories of some trials and tribulations that must be […]

Categories
Marketing

Rebranding on a Budget

If you’re in higher education these days, you can’t ignore the drama of falling enrollment and budget crises afflicting our smaller (and some larger) institutions. You may also know our penchant for bringing in consultants to help with strategic planning and branding to enrollment and online learning. But do we always need to use consultants, […]

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Uncategorized

5 HeWebNE takeaways in 5 minutes

About 150 people attended HighEdWeb New England on March 18 and those in attendance heard mountains of great ideas from the presenters.  We picked just five to share with you, but there’s more plenty more to be found by following #hewebNE on Twitter. From Lisa Doherty, of Northeastern University: “Show Don’t Tell” with images and quotes on […]

Categories
2016 Conference

Now’s the Time: Present at HighEdWeb 2016

This conference is about sharing ideas and experiences with each other. The content is by us and for us. It is about truly helping each other by teaching each other about what we do well and where we could have avoided mistakes.

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Regional Conference

HighEdWeb Regional Preview: Alabama – June 29 & 30

“I believe this is the first HighEdWeb Alabama!” exclaimed Rachel Carden, Web Communications Specialist at The University of Alabama and lead organizer of the 2015 HighEdWeb Alabama Regional Conference. HighEdWeb Alabama will be hosted at The University of Alabama in Russell Hall on June 29th and 30th, 2015. Registration is open online for $75, which […]

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Association News

HighEdWeb Welcomes Wojciechowski to Board

The Higher Education Web Professionals Association is pleased to welcome the newest member of the HighEdWeb Board of Directors: Tom Wojciechowski Director of Web Communications, Daemen College Since 2007 Tom Wojciechowski has worked at Daemen College, where he is responsible for the strategic, creative and technical direction of the college’s website. He has 16 years […]

Categories
2014 Conference

The Voyage of the Beagle: Biology, Evolution, and Content Strategy

The World Wide Web is governed by similar principles those laid out by Charles Darwin in his Theory of Evolution. And mastering certain evolutionary tricks and strategies can lead to great results for your website. That’s the message Jeff Stevens, of University of Florida Health (UF Health), gave to a packed room at HighEdWeb 14 […]

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2014 Conference

Talk MOOC to Me

Session Details Four ladies, 45 minutes. Can it be done? We’ll find out. The Penn State Design team looked at MOOCs, specifically the Epidemics MOOC at Penn State. What’s a MOOC? It’s a Massive Open Online Course. But, what is massive? The average enrollment for a MOOC is 43,000, but it can greatly change based […]

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Association News

Association News: New Board members, Regional and Annual Conference News

Welcome to the HighEdWeb Board The Higher Education Web Professionals Association is pleased to announce the appointment of four new members to its Board of Directors: Sven Aas (Mount Holyoke College); Sara Clark (Missouri State University); Seth Meranda (University of Nebraska-Lincoln); and Tonya Oaks Smith (UALR William H. Bowen School of Law). We’re very pleased […]