HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand

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2011 Conference

Feeding the Beast: Fostering an API Culture #heweb11

View Session Details and Presenter’s Bio. I’m going to just start with the takeaways: Developing relationships is key — with other developers, with IT teams, with content owners.   It makes doing your job easier. It takes work … it’s worth it. COMMIT to the openness of your data Create RELATIONSHIPS with other developers on […]

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2011 Conference

EZ QR 4 U2 Do! #heweb11

View Session Details and Presenter’s Bio. You’ve seen QR codes all over the place this year. But are you using them effectively? Xavier University’s Cliff Jenkins sought to teach attendees how to use the ubiquitous codes better during his HighEdWeb 11 session Monday afternoon. Developed by Toyota, the QR code entered the marketplace in Japan […]

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2011 Conference

Geo-Social Nonsense: The Future of Location-Based Services and their Role in Mobile #heweb11

View Session Details and Presenter’s Bio. At a conference already teeming with technology and marketing geeks, presenter Jeff Kirchick may get the win for biggest Location-Based Services (LBS) nerd in any room. One quickly gets the impression he’s not just enthusiastic for the technology because he runs university programs for SCVNGR, but more that he’s […]

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2011 Conference

Geopolitics for the Web: The Uneasy Alliance Between Marketing and IT #heweb11

View Session Details and Presenter’s Bio. Photo by hellolapalme, Flickr. You know the drill. You’re in marketing and you’re ready to kill the IT guy. The IT guy has been making voodoo dolls of the content writer for two years and don’t even get me started on that bleeping code guy who wouldn’t know his […]

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2011 Conference

Tying it all Together: Part Deux #heweb11

View Session Details and Presenter’s Bio. Photo by stevendepolo, Flickr. This session is the second chapter of the Kevin Prentiss’ original “Tying it all together” presentation which won best in track two years ago.  That presentation was known for its 20 second per slide thing.  That presentation was a vision.  This presentation discussed about where we […]

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2011 Conference Social Media

Social Media: The Good, The Bad and the BS #heweb11

COR7 was the session that was turned inside out, upside down. As in, there was no speaker. Instead, the attendees led the show. And, in fact, the entire conference—and even the world—can also participate. “This is not a presentation – this is collaborative. There is work to be done here,” announced Brandon Croke, one of […]

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2011 Conference

Twin Red-Headed Stepchildren Of A Different Mother: The Usability of Accessibility #heweb11

View Session Details and Presenter’s Bio. The two screaming monkeys sitting by the lectern, the jokes about the wince-inducing audio screeches, and the cartoon stickers on the presentation laptop set the tone for Michael Fienen and Dylan Wilbanks’ spunky, fervent presentation about usability and accessibility. Opening In the Web development process, both usability and accessibility […]

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2011 Conference

Rip Into Your Site With jQuery #heweb11

View Session Description and Presenter Bio Jason was a pinch-hitter for this session about miscellaneous jQuery bits – and provided us with 45 minutes of demoing jQuery live on various website. The purpose of the demo was to show some ways you can use jQuery in a development/debugging sense — as well as just some […]

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2011 Conference

Web 2.5: The Love Story and Marriage of Your Website and Social Media #heweb11

View Session Details and Presenter’s Bio. Photo by Theresa Thompson, Flickr. Lane Joplin was an army of one at UAT. She oversaw social media, got “other duties as assigned,” and supported marketing, web & IT, and admissions. (Sound familar?) In the midst of all her other projects, she was given an assignment: create a more dynamic web site […]

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2011 Conference

What Content Strategy Really Means for Higher Ed

View Session Details and Presenter’s Bio. While many of us still don’t have much room in our schedules, or someone to work full-time on content, Kate Johnson re-affirmed to us the importance working on the task of “strategy stuff” within content. It is important to remember that content strategists do more than create info-graphics. In […]

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2011 Conference

Politics or treason: Toeing the line or begging forgiveness in site adaptation #heweb11

View Session Details and Presenter’s Bio. Photo by konjure, Flickr. Anne Petersen (@apetersen) of the University of  Illinois at Chicago may have shared the most re-tweeted acronym of HighEdWeb this year: FAVEs. Or Faculty Against Virtually Everything. So what do you do when a FAVE or a HiPPO (Highest Paid Person’s Opinion; another good one) wants […]

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2011 Conference

Homepage Survival Guide: How to Raise Content from the Dead #heweb11

View Session Details and Presenter’s Bio. Photo by Maccio Capatonda, Flickr. Breath life into your site using content that’s already out there.  Missouri State’s website features embedded streams which gather feeds from multiple outlets (social media, RSS, etc). Instead of asking users to visit different presences across the web, the streams allow users to keep their […]

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2011 Conference

Lost in a Map: Understanding the Direction of Your Campus Map #heweb11

View Session Details and Presenter’s Bio. Photo by quinn.anya, Flickr. The first thing Nick Catto has for anyone who is working on a campus map project is this: “Why are you doing this to yourself?” It’s not really as simple a project as it may seem to be on the surface, and Nick has a sense […]

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2011 Conference Management & Professional Development

Project Management According to Attila the Hun #heweb11

View Session Details and Presenter’s Bio. The Feast of Attila, by Mór Than (1870) Daniel Frommelt took HighEdWeb attendees on a journey from the technology of today to an ancient world where a young, nomadic, future king with a bad attitude was, unbeknownst to him, contributing to modern project management. Daniel, fueled by something inside […]

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2011 Conference

What Students Want in Their Mobile Application #heweb11

View Session Details and Presenter’s Bio. Photo by clemsonunivlibrary, Flickr. “[If you are above a certain age] you feel like an immigrant in a place where your children are natives.” – John Barlow, Grateful Dead lyricist. In the year 2000, 38% of students did not have cell phones. Today, that figure is 0%. Meanwhile, 38% of […]

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2011 Conference

Shawn Henry Keynote: Accessibility

Shawn Henry – #heweb11 Storify by Lacy Tite Tue, Oct 25 2011 19:15:42 Shawn Henry – #heweb11 meredith_tweets@meredith_tweets Love that the #heweb11 conference keynote is about accessibility! Mon, Oct 24 2011 18:13:36 ReplyRetweetFavorite Six Questions with Shawn Henry – #heweb11 Keynote | Link: The Journal of Higher Education Web Professionals Shawn Henry focuses her personal […]

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2011 Conference

Crisis Communications on the Web #heweb11

View Session Details and Presenter’s Bio. Photo by Dunechaser, Flickr. No one wants to have to experience a crisis and communicate about it on the Web. But these days it’s essential that you have a plan to do when a tragedy does strike. That’s the message Nyleva Corley and Chris Latham from the University of Texas […]

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2011 Conference

Interdependency of Search and Social to Create Engaging Strategies #heweb11

View Session Details and Presenter’s Bio. Photo by david.train, Flickr.   In “Search & Social Convergence,” Martha Gabriel explains how everything on the web has become social. Search results are impacted by social media; social media are successful because of search. Meanwhile, content must be the driving force behind our marketing strategies. Search & Social Today, […]

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2011 Conference

Making a CSS Framework that Works for You #heweb11

View Session Details and Presenter’s Bio. Photo by #avril# (pause), Flickr. This happens: You pick up that project from four years ago and know that all the CSS needs to be re-done. Honestly, though, you’d probably rather scream into a pillow than rewrite everything from scratch. Dan Sagisser, who lead’s Minnesota’s web standard’s group, has a […]

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2011 Conference

Creative Services anyone? #heweb11

View Session Description and Presenter’s Bio Photo by H_Elise, Flickr. What is Creative Services? It’s an in-house creative team that blends capabilities across mediums. Writer on team writes for all. Designers design for web, facebook, video banners. Its the blending the skills of people and looking across several mediums. New trend of these services/unit on campus. […]

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2011 Conference

Knowing What We Are: Refining DePaul’s Brand #heweb11

View Session Details and Presenter’s Bio. Why is branding in higher education so challenging? In most organizations, the brand is the outward expression of the mission, but that isn’t always the case in higher education. Why? Because our missions don’t always play well to the larger body of prospective students. Further, we have a tangled […]

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2011 Conference Marketing Social Media

Beyond Blogging: Create an Integrated Online Student Ambassador Program #heweb11

View Session Details and Presenter’s Bio. Photo by linh.ngân, Flickr. In her presentation, Mallory Wood discussed the need for institutions to have a robust student ambassador program to meet the changing needs of both students and parents in making their decisions about the institution they would like to submit applications to. For about $4,000, Mallory built […]

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2011 Conference

Plan to be a champ: Turn your school’s 15 minutes of fame into a year-around web effort #heweb11

View Session Details and Presenter’s Bio. Photo by atlnav, Flickr. University of Oregon’s web team is smart, because they’ve become strategic.  Their Celebrating Champions program, turns attention from big-time college athletics into a year-around narrative of university excellence. Strategic communications means you have a plan, says Zack Barnett.  Plans include goals, objectives, strategies and tactics.  It also […]

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2011 Conference

Multimedia and Social Storytelling: Capitalize on Content #heweb11

Elizabethtown’s Donna Talarico presented to a full room that had a backdrop of a glorious view of Lady Bird Lake and downtown Austin. Donna’s very practical Web content workshop touched on these four main topics. What to do with the content that you have How to approach new content What to do when the well […]

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2011 Conference

Customer Service & Social Media: You Can Do Better #heweb11

Mike Petroff, Web Manager for Enrollment at Emerson College offers three building blocks for providing good customer service online for your university: Listen. Build. Scale. The Customer Cycle In higher education, much of our resources go toward brand management and image. How does customer service play a role in your university’s brand? Brand Quality >> […]