HighEdWeb becomes Digital Collegium on Nov. 1. Discover the new brand
Link: The Journal of Higher Education Web Professionals
A deeper understanding of Google Analytics can help organizations make better decisions about the features on their websites, said Alan Etkin at HighEdWeb17 on Tuesday. Etkin, a senior analyst at the British Columbia Institute of Technology, dove into his methods during a session titled, “Au Contraire: Debunking Myths and Hippos with Google Analytics.” Etkin shared […]
I was drawn to Sylvia Nicosia’s talk on migrating to Google Tag Manager as our institution moved about a year ago and I wish I had more knowledge about it at the time. Sylvia shared step by step instructions in her slides on how to set up, test, and install Tag Manager, but here are […]