Association News

Association News: June 2011

Upcoming events: HighEdWeb Regionals in Rochester and Arkansas, HighEdWeb 2011 in Austin

Upcoming Events

June 27, 2011: The 2011 NY regional HighEdWeb-Rochester will be held on June 27 at Monroe Community College in Rochester, NY. The conference will feature two separate tracks, Media and Mobile, and a keynote address from Rachel Reuben, Associate Vice President, Marketing Communications at Ithaca College, entitled, “Reflect, Repurpose, Restructure, Re-energize: A journey from the last 15 years of the web in higher ed and the road ahead.”

Join the Sunday evening June 26 conference tweetup by using and following #hewebROC.  Visit for more information. Hurry–registration closes June 22! Sorry, maximum capacity has been reached and registration is now closed!

July 21-22, 2011: The 2011 AR regional HighEdWeb Arkansas is scheduled for July 21 and 22 at UALR WIlliam H. Bowen School of Law in Little Rock, AR. Workshops will center on three themes: Strategy & Policy, Technology & Tools, and Conversation & Content. Georgy Cohen, web content and strategy manager for Tufts University, presents the keynote address, “Once Upon a Semester: Storytelling as a framework for Higher Ed web marketing.”

Visit to view the full schedule and register.

October 23-26, 2011: HighEdWeb 2011, the annual national conference of the Higher Education Web Professionals Association, will take place on October 23-26 in Austin, TX. Featuring five track themes (Applications and Standards, Content, Marketing, Management, and Professional Development, Social Media and Technical: Propeller Hats Required), 10 workshop offerings, two keynotes and ample opportunity to network and brainstorm with colleagues from across the country and the world, HighEdWeb 2011 is not to be missed!  Keynote speakers are Shawn Henry, WAI Outreach Coordinator for W3C, and Chris Wilson, Developer Advocate at Google, Inc.

Early bird registration runs through August 31; visit to register and view the full conference schedule.

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By Liz Gross

Liz Gross is the Director of Campus Sonar. Her professional super powers include designing and analyzing market research, applying social media strategy to multiple areas of the business, explaining difficult concepts in simple language, and using social listening to develop consumer insights and assist with reputation management. She received her Ph.D. in Leadership for the Advancement of Learning and Service in Higher Education at Cardinal Stritch University.