Link: The Journal of Higher Education Web Professionals
Self-described morning person Lisa Catto kicked off the first morning of HighEdWeb 2016 in the UAD track with a tale of what went wrong with a website redesign process (#UAD1) mired in silos, led by the Department of Unicorn Studies and working with Lord Vendormort. The website redesign project at Lisa’s school took a wrong turn […]
PennState recently went responsive with their world campus website. Rebecca Pugliese and Dave Housley were recruited to help make that happen. Their presentation, “There Are No Break Points in Your Web Strategy: Going Responsive Without Screwing Everything Up,” was a conversation about strategy. For the website redesign, lead generation and conversion where their primary goals. As […]